We've talked in depth in previous articles about how important it is to have some focus on your website so that you can appeal to customers instead of appearing like a hodgepodge of links. It’s a fine line to walk between having multiple streams of income and having too many programs.
Let’s take a look at the right way to handle this problem.
This is a tip worth a thousand bucks, alone. Think about it for a moment. Yes, you want to have more than one program on your website at once, but you don't want 10 or 15 because it’s too much to manage. So, what’s the best way to go? Have 4-5 and make them all related to each other! Say your first program is through a company that sells pet supplies. You've written some stellar content on pets since it’s a passion of yours, but you want more than one stream of income. How about a program through a gourmet pet food distributor?
You can SHARE CONTENT then, since you already have great content written about pets to begin with. Want more? Find a company that sells pet treats from around the world. Or maybe one that specializes in pet medications through the mail. The choices are endless and by relating all of your companies, you won't have to write separate content for each program. You'll save time and make money!
Let’s say you find an affiliate marketing program that you just have to add to your site, but it’s about a topic you don’t know much about. Don’t worry! you can hire an Experienced Content Copywriter to help you write interesting and informative content, even if it’s about a product you’re not an expert on. Try a list. Just flip through the TV listings this week and take a look at all the list shows on right now. People love lists.
You can make a quickie top-10 list style article and relate it to your new affiliate program. This will allow you to diversify your business and add extra streams of income at the same time. You don't want your site to be entirely lists, but one out of three or four is fine and it makes your site appear more fun!
Creating multiple streams of income is pretty easy when you look at it. Group your products under the same umbrella to save time or add a program that you can make funny and informative lists on. Your site will benefit and you'll have happy customers to boot!